Product Care

Preserving over time what was created to last

Each GIUMA Venezia garment is made with carefully selected materials and high-quality artisanal workmanship.

Leather, cashmere, wool and fur are living materials: they evolve, soften, and gain character over time.

Proper maintenance is essential to preserve its texture, structure and beauty.

Below you’ll find our official care recommendations.

Suede Care

Suede is a fine, refined and delicate material. Over time it may develop slight color variations that enhance its natural charm.

To keep it at its best:

Avoid exposure to rain or water.
If it comes into contact with water, dab immediately with a dry cloth without rubbing.
Water may temporarily darken the material: the color will return to its original shade once dry.
After drying, brush gently with a brush specifically designed for suede.
Avoid prolonged contact with light-colored garments, as a slight color transfer may occur.
Do not apply stickers or glue to the garment.
Keep away from direct heat sources (radiators, heaters, intense sun).
Store in a cool, dry place, preferably in the GIUMA breathable cotton garment bag.
Do not dry clean except at highly specialized leather-care centers.

Smooth Leather Care

Leather is a natural material that, if properly maintained, can last many years and improve over time.

Recommendations:

Avoid exposure to heavy rain.
If it gets wet, dry by gently dabbing with a soft cloth.
Do not dry with a hairdryer or direct heat sources.
Use nourishing products specifically for leather only occasionally, and only if they are professional-grade and tested.
Remove light stains with wipes specifically designed for leather.
Store on a padded hanger to maintain the shape of the shoulders.
Do not compress the garment in tight spaces.

For a full cleaning, contact only dry cleaners specialized in leather garments.

Fur Care

(Mongolian, Fox, Raccoon, Rabbit, Mink)

Fur is a natural, voluminous material that requires special care.

Upon receiving the garment

It is normal for the hair to appear slightly compressed after transport.

We recommend that you:

Hang the fur on a wide hanger.
Let it air out for a few hours in a well-ventilated space.
Shake it gently to help the hair open up naturally.

This will help the volume to fully relax and recover.

Natural hair shedding

Natural furs may release a small amount of hair, especially:

During the first wears
In case of friction (bags, belts, seating)
On light colors, where shedding is more visible

This characteristic is intrinsic to the natural material and does not constitute a manufacturing defect nor grounds for complaint.

Shedding stabilizes after the first few wears.
On white or very light-colored garments, the released hair may be more visible, but this is a natural occurrence.

Routine care

Avoid heavy rain and immersion in water.
Keep away from direct heat sources.
In case of light stains, dab with a damp cloth and a specific fur detergent.
Do not compress the garment.
Store in a breathable cotton garment bag (never plastic).
Ensure good ventilation.

For complete cleaning, contact only fur-care specialists.

Wool and Cashmere Care

Wool and cashmere are noble, natural fibers, prized for their softness and thermal insulation.

To preserve them:

Avoid heavy rain.
Do not dry with direct heat sources.
Remove any lint with a high-quality electric fabric shaver.
Blot any liquids immediately.
Do not machine wash.
Store on a structured hanger to maintain the garment’s line.
Store in a breathable garment bag when changing seasons.

Cashmere may develop light pilling in areas of friction: this is a natural phenomenon and not a sign of low quality.

For deep cleaning, contact professional dry cleaners.

A GIUMA garment is made to accompany you over time

Every material we choose is alive, authentic, natural.
With the right care, our coats, leather jackets and furs retain their shape, softness and presence season after season.

Beauty is not only in creation.
It is in the care.

Giuma Venezia